Business Acumen & Strategy

Course Start Date: 5th November

Training Duration: 4 Days

Practical application through exercises:

  • Simulation

Learning Outcomes


Define Commercial Acumen and its importance in decision making.


Identify the stakeholders for a business and learn about best principles of stakeholder management.


Learn the importance of customer centricity for a business’s commercial success.


Understand the accounting equation and the concept of profitability.


Apply the learning through an interactive business simulation case

Course Outlines

  • What does Commercial Acumen mean?
  • Benefits of Commercial Acumen
  • How does Commercial Acumen impact decisions ?
  • Identifying key stakeholders for a business and their importance in commercial success of the organisation
  • Best Principles of Stakeholder management
  • Stakeholder Mapping
  • What is customer centricity and its importance ?
  • Journey for a business to become customer centric
  • Elements of customer centricity
  • Elements of Finance
  • The accounting equation (A = L+E)
  • Profitability 
  • Break Even analysis
  • A business simulation exercise of strategy, execution and teamwork where the delegates will be required to  compete in real-time on pricing, market development, business strategy and strategy execution to achieve commercial success
  • It will include :
  • Managing Effective, Differentiated Strategies
  • Executing and Pricing Strategy Successfully
  • Optimizing the balance of competition / collaboration
  • Managing Profitability and market share
  • Decision-making under pressure
  • Time Management